Google Has a Huge New Business You Probably Don’t Know About

TIME

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This post is in partnership with Fortune, which offers the latest business and finance news. Read the article below originally published atFortune.com.

In five years, Google Play has gone from being an upstart marketplace for mobile phone apps to a mammoth media hub.

On Thursday’s second-quarter earnings call, Google’s outgoing Chief Business Officer Nikesh Arora all-but-said as much. In addition to apps, it now sells now sells digital movies, TV shows and music to the more than one billion people worldwide who own Android phones and tablets.

It “continues to grow at breakneck speed,” Arora said on the call.

Google doesn’t break out numbers for just how well Google Play is doing. But sales have steadily grown into the second largest source of revenues behind the company’s long-standing cash cow, advertising.

Finding alternative sources of revenue is critical to Google as it tries to offset the inevitable…

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